Should I Buy Netflix Stock in 2025? PH Insights

Is Netflix stock a buy right now?

Last update: May 27, 2025
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P. Laurore
P. LauroreFinance expert

As of late May 2025, Netflix stock trades at approximately $1,185.39, with an average daily trading volume exceeding 5 million shares—a testament to sustained interest among global and Philippine retail investors alike. Over the past twelve months, the share price has demonstrated remarkable strength, surging more than 80% year-over-year and nearly 33% since the start of 2025. Netflix’s Q1 2025 results exceeded expectations on both revenue and earnings, boosted by successful strategies such as the conversion of password sharers to paying customers and strong growth of its ad-supported tier. The company continues to expand not only its content library but also its global presence, particularly through investments in international productions and gaming. Market sentiment remains optimistic, with Netflix seen as a frontrunner in the consumer discretionary sector’s digital transformation. While competition and content costs are worth monitoring, the combination of innovation and scaling power positions Netflix well for further growth. The consensus target price from 36 national and international banks is currently set at $1,540.01, illustrating substantial room for appreciation in the eyes of major financial institutions. This sector’s dynamic environment favors adaptable and visionary companies—characteristics Netflix consistently demonstrates.

  • Consistently strong subscriber growth supporting robust, recurring revenues.
  • Leadership in global streaming, with first-mover advantage and brand power.
  • Significant quarterly outperformance, surpassing analyst EPS and revenue forecasts.
  • Growth in new business lines, notably ad-supported tiers and gaming content.
  • Effective international expansion and strong content localization strategy.
  • Rising content production costs could pressure profit margins short term.
  • Intensifying competition from global streaming players may slow US subscriber growth.
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  • Consistently strong subscriber growth supporting robust, recurring revenues.
  • Leadership in global streaming, with first-mover advantage and brand power.
  • Significant quarterly outperformance, surpassing analyst EPS and revenue forecasts.
  • Growth in new business lines, notably ad-supported tiers and gaming content.
  • Effective international expansion and strong content localization strategy.

Is Netflix stock a buy right now?

Last update: May 27, 2025
P. Laurore
P. LauroreFinance expert
  • Consistently strong subscriber growth supporting robust, recurring revenues.
  • Leadership in global streaming, with first-mover advantage and brand power.
  • Significant quarterly outperformance, surpassing analyst EPS and revenue forecasts.
  • Growth in new business lines, notably ad-supported tiers and gaming content.
  • Effective international expansion and strong content localization strategy.
  • Rising content production costs could pressure profit margins short term.
  • Intensifying competition from global streaming players may slow US subscriber growth.
NetflixNetflix
0 Commission
Best Brokers in 2025
4.5
hellosafe-logoScore
NetflixNetflix
4.5
hellosafe-logoScore
  • Consistently strong subscriber growth supporting robust, recurring revenues.
  • Leadership in global streaming, with first-mover advantage and brand power.
  • Significant quarterly outperformance, surpassing analyst EPS and revenue forecasts.
  • Growth in new business lines, notably ad-supported tiers and gaming content.
  • Effective international expansion and strong content localization strategy.
As of late May 2025, Netflix stock trades at approximately $1,185.39, with an average daily trading volume exceeding 5 million shares—a testament to sustained interest among global and Philippine retail investors alike. Over the past twelve months, the share price has demonstrated remarkable strength, surging more than 80% year-over-year and nearly 33% since the start of 2025. Netflix’s Q1 2025 results exceeded expectations on both revenue and earnings, boosted by successful strategies such as the conversion of password sharers to paying customers and strong growth of its ad-supported tier. The company continues to expand not only its content library but also its global presence, particularly through investments in international productions and gaming. Market sentiment remains optimistic, with Netflix seen as a frontrunner in the consumer discretionary sector’s digital transformation. While competition and content costs are worth monitoring, the combination of innovation and scaling power positions Netflix well for further growth. The consensus target price from 36 national and international banks is currently set at $1,540.01, illustrating substantial room for appreciation in the eyes of major financial institutions. This sector’s dynamic environment favors adaptable and visionary companies—characteristics Netflix consistently demonstrates.
Table of Contents
  • What is Netflix?
  • How much is Netflix stock?
  • Our full analysis on Netflix stock
  • How to buy Netflix stock in PH?
  • Our 7 tips for buying Netflix stock
  • The latest news about Netflix
  • FAQ

What is Netflix?

IndicatorValueAnalysis
🏳️ NationalityUnited StatesUS-based, benefits from strong global market reach and brand.
💼 MarketNASDAQ (USD)Listed on NASDAQ; main market for tech and media growth stocks.
🏛️ ISIN codeUS64110L1061Unique code used for trade and identification worldwide.
👤 CEOTed Sarandos & Greg PetersTwo experienced co-CEOs drive innovation and operational execution.
🏢 Market cap$504.47 billionReflects Netflix’s scale; ranks among the world’s largest media firms.
📈 Revenue$10.54 billion (Q1 2025)Revenue grew 12.5% YoY, showing accelerating global subscriber uptake.
💹 EBITDA$7.25 billion (Q1 2025)Improved by 13.45% YoY; margin strength despite rising production costs.
📊 P/E Ratio56.02High valuation; investors expect strong future growth but with risk.
🏳️ Nationality
Value
United States
Analysis
US-based, benefits from strong global market reach and brand.
💼 Market
Value
NASDAQ (USD)
Analysis
Listed on NASDAQ; main market for tech and media growth stocks.
🏛️ ISIN code
Value
US64110L1061
Analysis
Unique code used for trade and identification worldwide.
👤 CEO
Value
Ted Sarandos & Greg Peters
Analysis
Two experienced co-CEOs drive innovation and operational execution.
🏢 Market cap
Value
$504.47 billion
Analysis
Reflects Netflix’s scale; ranks among the world’s largest media firms.
📈 Revenue
Value
$10.54 billion (Q1 2025)
Analysis
Revenue grew 12.5% YoY, showing accelerating global subscriber uptake.
💹 EBITDA
Value
$7.25 billion (Q1 2025)
Analysis
Improved by 13.45% YoY; margin strength despite rising production costs.
📊 P/E Ratio
Value
56.02
Analysis
High valuation; investors expect strong future growth but with risk.

How much is Netflix stock?

The price of Netflix stock is down this week. As of today, Netflix trades at $1,185.39, reflecting a small 0.22% drop over the past 24 hours and a 0.52% decrease for the week. The company's market capitalization stands at $504.47 billion, with an average daily trading volume of 5.06 million shares over the last three months. Netflix holds a P/E ratio of 56.02, does not pay a dividend (yield is 0.00%), and has a stock beta of 1.59, pointing to higher-than-average market volatility. For investors in the Philippines, this volatility may offer both risks and timely opportunities, so careful observation is essential.

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Our full analysis on Netflix stock

Having meticulously reviewed Netflix’s latest financial results and assessed its stock performance over the past three years, our multi-factor analysis—integrating quantitative financial indicators, technical chart signals, sectoral data, and competitive positioning—paints a compelling picture of this streaming giant’s current standing. By leveraging proprietary algorithms to synthesize market and company-specific insights, we uncover trends and inflection points that traditional approaches may overlook. So, why might Netflix once again become a strategic entry point into the digital entertainment sector in 2025?

Recent Performance and Market Context

Netflix’s stock price has demonstrated robust momentum, currently trading at $1,185.39 as of May 27, 2025. This represents a remarkable 82.65% increase over the past year and a 32.99% gain year-to-date, reflecting sustained investor confidence and resilience across macro cycles. While the weekly movement is relatively stable (-0.52%), the broader long-term trajectory underscores the stock’s attractive uptrend.

Recent months have been marked by a sequence of favorable operational milestones:

  • The successful implementation of a password-sharing crackdown has translated into a higher base of paying subscribers, directly impacting revenue growth.
  • Expansion of the ad-supported subscription tier has attracted new demographics and diversified Netflix’s monetization channels.
  • Strategic investments into gaming further future-proof their platform and revenue base.

On the macroeconomic front, the tech sector has benefited from easing inflationary pressures in the US, supportive monetary policies, and robust consumer demand for digital content—particularly relevant for markets like the Philippines, where streaming adoption remains on a high-growth curve. These developments collectively foster a supportive environment for Netflix’s continued global expansion.

Technical Analysis

A technical appraisal of Netflix’s chart reveals pronounced bullish structure and momentum. The stock currently trades well above all major moving averages:

Moving AverageValue (USD)
20-day SMA$1,154.51
50-day SMA$1,036.40
100-day SMA$992.21
200-day SMA$880.40
20-day SMA
Value (USD)
$1,154.51
50-day SMA
Value (USD)
$1,036.40
100-day SMA
Value (USD)
$992.21
200-day SMA
Value (USD)
$880.40

This hierarchy confirms an established uptrend, reinforced by the recent confirmation of a golden cross (the 50-day SMA crossing above the 200-day SMA)—a classic indicator of sustained bullish sentiment.

Momentum indicators reinforce this outlook:

IndicatorValueComment
Relative Strength Index (RSI)68.25Strong buying interest, approaching but not yet breaching overbought levels
MACD44.22Firmly bullish territory, positive price action acceleration
Relative Strength Index (RSI)
Value
68.25
Comment
Strong buying interest, approaching but not yet breaching overbought levels
MACD
Value
44.22
Comment
Firmly bullish territory, positive price action acceleration

Immediate support is well-defined at $1,179.44 and $1,153.79, suggesting downside risk is contained, with resistance levels at $1,191.45 and $1,202.85 likely to be tested as part of the next leg higher.

Such a technical configuration aligns with favorable short- and medium-term momentum, positioning Netflix as a stock that may be gearing up for a new bullish phase.

Fundamental Analysis

Examining Netflix’s financial and strategic fundamentals reveals a business in vigorous health:

  • Q1 2025 revenue surged to $10.54 billion, up 12.5% year-on-year, propelled by strong subscriber growth and expanded ad revenue.
  • EBITDA climbed to $7.25 billion (+13.45% y/y), and net income reached $2.81 billion, comfortably surpassing analyst forecasts across all key line items.
  • EPS of $6.61 beat consensus estimates by more than 15%.

Despite trading at a trailing P/E ratio of 56.02, this valuation appears justified by double-digit annual revenue growth expectations (10-12%) and the company’s exceptional earnings execution. The consensus target price of $1,540.01 implies significant additional upside from current levels.

Structurally, Netflix’s durable advantages include:

  • Leadership in content innovation and localized production—a critical differentiator in Asia-Pacific markets, including the Philippines.
  • A content library unmatched in breadth and depth, supporting unrivaled user engagement.
  • Strong brand equity, sustaining pricing power and subscriber loyalty regardless of rising competition.

Notably, Netflix’s first-mover status in streaming and its increasingly diversified monetization (ads, gaming) place it at the forefront of the entertainment sector’s evolution.

Volume and Liquidity

With an average daily trading volume of 5.06 million shares (3-month average), Netflix enjoys exceptional liquidity, ensuring a tight bid-offer spread and efficient price discovery. This robust volume profile often coincides with periods of heightened institutional activity, reflecting a level of market confidence that anchors valuation. Furthermore, with more than 86% of its capital structure held institutionally and a sufficiently broad public float, Netflix’s liquidity dynamics are conducive to a dynamic valuation environment, facilitating active trading and efficient entry or exit points for investors.

Catalysts and Positive Outlook

Looking ahead, several catalysts may further propel Netflix’s growth trajectory:

  • International Expansion: Continued investment in non-US, especially Asia-Pacific, content and infrastructure should unlock incremental revenue streams.
  • Ad-Supported Plans: Early data shows rapid uptake of ad-supported tiers, which attract price-sensitive users and new advertisers alike, diversifying and stabilizing revenue.
  • Gaming Initiatives: By integrating gaming content, Netflix is poised to capture a share of one of the fastest-growing entertainment verticals—complementary to its core streaming model.
  • ESG Initiatives: Strong corporate governance and sustainability efforts increasingly resonate with global investors and younger demographics.

These strengths are underpinned by a favorable regulatory and consumption context: Technology adoption keeps accelerating worldwide, and digital entertainment remains resilient even in more volatile macro backdrops.

Investment Strategies

Given its current technical structure and fundamental momentum, Netflix appears to offer appealing entry points across investment horizons:

  • Short term: Momentum traders might target technical pullbacks to major support levels ($1,179–$1,153) as ideal entries, looking to capitalize on potential breakouts above resistance.
  • Medium term: With the next quarterly report and anticipated catalysts (such as international market rollouts and gaming launches), positioning ahead of these developments may capitalize on event-driven gains and positive sentiment flows.
  • Long term: Investors focused on secular digital transformation themes will appreciate Netflix’s entrenched leadership, continuing margin expansion, and innovative business model—characteristics that underpin multi-year growth and portfolio resilience.

For Philippine investors, rising streaming penetration and a growing digital-savvy population amplify the relevance of having exposure to leading global names such as Netflix, especially when valuations remain anchored by robust growth.

Is it the Right Time to Buy Netflix?

Synthesizing current technical, fundamental, and market sentiment data, Netflix manifests key strengths: sustained double-digit revenue and earnings growth, unmatched brand and market position, and technical signals that suggest a new bullish leg may be underway. The company’s successful strategic pivots—ads, gaming, global content—demonstrate management agility and the scalability of its platform.

While vigilance is always required in the face of competition and content cost inflation, these factors seem offset by Netflix’s execution and innovation pace. The stock’s recent consolidation above critical support and its orientation toward several near-term catalysts underscore its emerging attractiveness.

In sum, Netflix currently appears to combine operational excellence, strategic adaptability, and market leadership—qualities that may warrant renewed attention from investors looking to capitalize on the next phase of digital entertainment growth. For those seeking exposure to a high-conviction, innovation-driven stock at an opportune juncture, Netflix’s current profile is difficult to overlook. The balance of risk and reward seems poised in favor of those anticipating further upside, making this a moment worth serious consideration for the buy side.

How to buy Netflix stock in PH?

Buying Netflix stock online is a straightforward and secure process for investors in the Philippines—as long as you use a regulated broker. You can invest in Netflix either by purchasing shares directly (cash purchase or “spot buying”) or through Contracts for Difference (CFDs), which let you trade on price movements with leverage. Each method suits different investor profiles and goals. To help you make the best choice, you’ll find a detailed broker comparison further down this page, highlighting key differences in fees and platforms available for PH investors.

Spot buying

Buying Netflix stock “spot” means you are purchasing real shares, giving you direct ownership in Netflix, Inc. With this method, you profit when the stock price rises and you can hold your shares as long as you like. Most online brokers in the Philippines charge a fixed commission per order, typically ranging from PHP 300 to PHP 600 (about $5–$10), plus a small currency conversion fee if your funds are in PHP.

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Important Information

Example with a $1,000 investment: If the Netflix share price is $1,185.39, you could buy approximately 0.84 shares with a $1,000 stake (since $1,000 ÷ $1,185.39 ≈ 0.84), factoring in a standard brokerage fee of around $5 (roughly PHP 300).

✔️ Gain scenario: If the share price rises by 10%, your holdings are now worth $1,100. Result: +$100 gross gain, or +10% on your investment.

Trading via CFD

CFD (Contract for Difference) trading allows you to speculate on Netflix’s share price without actually owning the underlying shares. Through CFDs, you can use leverage, which means you can control a larger position with a smaller amount of capital. Instead of a fixed commission, brokers typically charge a “spread” (the difference between buy and sell price), plus possible overnight financing fees if you keep positions open for more than a day.

icon

Important Information

Example with a $1,000 stake and 5x leverage: You open a CFD position on Netflix shares with 5x leverage. This gives you exposure to $5,000 worth of stock.

✔️ Gain scenario: If Netflix rises by 8%, your position gains 8% × 5 = 40%. Result: +$400 gain, on your $1,000 stake (excluding fees).

Final advice

Before investing, be sure to compare brokers’ fees, trading conditions, and platform features as these can impact your returns, especially when converting from PHP to USD or using leverage. Ultimately, your choice between spot buying and CFD trading should align with your personal investment goals, risk tolerance, and preferred strategy. For a detailed comparison of online brokers suitable for PH investors, see the comparison tool further down the page. Investing in stocks like Netflix is accessible—take time to choose the approach that best fits your needs.

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Our 7 tips for buying Netflix stock

📊 Step📝 Specific tip for Netflix
Analyze the marketAssess Netflix’s strong revenue growth, recent outperformance of analyst expectations, and sector leadership in streaming to determine if it fits your long-term investing goals in the Philippines.
Choose the right trading platformSelect a trusted online broker in the Philippines that gives access to US stocks like Netflix on NASDAQ, with reasonable commissions and user-friendly features for PH investors.
Define your investment budgetAllocate only a portion of your capital to Netflix, considering its high share price and volatility, and ensure you diversify with other assets to manage your overall risk.
Choose a strategy (short or long term)For many Filipino investors, a long-term approach can benefit from Netflix’s continued international expansion, ad-supported tier, and gaming initiatives, all of which drive projected growth.
Monitor news and financial resultsTrack Netflix’s quarterly reports, new content launches, and news on streaming competition, as these events often influence the stock price and help you make timely decisions.
Use risk management toolsUtilize stop-loss and take-profit orders when buying Netflix to manage potential losses or lock in gains, especially in a volatile US tech market environment.
Sell at the right timeConsider taking profits when Netflix reaches key resistance levels or after major news announcements, and always evaluate if the stock remains aligned with your investment objectives.
Analyze the market
📝 Specific tip for Netflix
Assess Netflix’s strong revenue growth, recent outperformance of analyst expectations, and sector leadership in streaming to determine if it fits your long-term investing goals in the Philippines.
Choose the right trading platform
📝 Specific tip for Netflix
Select a trusted online broker in the Philippines that gives access to US stocks like Netflix on NASDAQ, with reasonable commissions and user-friendly features for PH investors.
Define your investment budget
📝 Specific tip for Netflix
Allocate only a portion of your capital to Netflix, considering its high share price and volatility, and ensure you diversify with other assets to manage your overall risk.
Choose a strategy (short or long term)
📝 Specific tip for Netflix
For many Filipino investors, a long-term approach can benefit from Netflix’s continued international expansion, ad-supported tier, and gaming initiatives, all of which drive projected growth.
Monitor news and financial results
📝 Specific tip for Netflix
Track Netflix’s quarterly reports, new content launches, and news on streaming competition, as these events often influence the stock price and help you make timely decisions.
Use risk management tools
📝 Specific tip for Netflix
Utilize stop-loss and take-profit orders when buying Netflix to manage potential losses or lock in gains, especially in a volatile US tech market environment.
Sell at the right time
📝 Specific tip for Netflix
Consider taking profits when Netflix reaches key resistance levels or after major news announcements, and always evaluate if the stock remains aligned with your investment objectives.

The latest news about Netflix

Netflix stock continues its strong bullish trend, with all major moving averages indicating upward momentum. Positioned above the 20-, 50-, 100-, and 200-day simple moving averages, Netflix shares reflect robust technical strength, further underlined by a recent golden cross confirmation. The Relative Strength Index hovers near 68, signaling increased buying activity but not yet in overbought territory, and the MACD remains firmly positive. For local investors and financial analysts in the Philippines, this persistent technical resilience underscores continued investor confidence and market optimism toward Netflix, enhancing the attractiveness of NFLX as a growth-oriented international holding in diversified portfolios.

Q1 2025 results significantly exceeded analyst expectations, posting double-digit year-over-year growth in revenue and EBITDA. The company reported $10.54 billion in revenue (up 12.5% annually) and $7.25 billion in EBITDA (up 13.45%), with net income reaching $2.81 billion for the quarter. Earnings per share came in at $6.61, outperforming analyst consensus by nearly 15%. For investors in the Philippines, where U.S.-listed stocks are increasingly seen as stable diversification opportunities, these strong fundamental results reinforce the investment case for Netflix and support positive momentum in regional ETFs and investment funds exposed to major U.S. tech names.

Netflix’s international expansion is accelerating, with increased investment in Asian content production and regional partnerships. In Southeast Asia, including the Philippines, Netflix has recently ramped up its commissioning of local films and series, enhancing its relevance and subscriber growth prospects in the region. Strategic collaborations with Philippine production studios and expanded support for Filipino-language content directly strengthen its market share against local streaming competitors. This localized strategy is particularly relevant for Philippine audiences and signals further subscriber gains from Southeast Asia, amplifying the stock’s growth potential.

The crackdown on password sharing, rolled out globally including the Philippines, has driven a marked increase in paying subscribers. Since implementing these measures, Netflix has converted a significant share of account sharers into new paying users, contributing to subscriber growth while demonstrating the company’s ability to adapt monetization strategies to evolving user habits. In the Philippines, where shared accounts are common, the success of this initiative is likely to enhance recurring revenue and establish a more stable user base, supporting both top-line growth and long-term value generation for shareholders.

Netflix’s ad-supported tier is seeing rapid uptake and creates additional revenue opportunity in cost-sensitive Southeast Asian markets. The expansion of its lower-priced, ad-supported subscription model has gained traction among price-conscious consumers in emerging markets like the Philippines, extending access to a broader demographic and opening new streams of advertising revenue. This diversification aligns well with regional consumption patterns and digital ad trends, serving as a positive signal for both subscriber growth and margin improvement, and further solidifying Netflix’s competitive standing in the evolving streaming landscape.

FAQ

What is the latest dividend for Netflix stock?

Netflix does not currently pay a dividend. The company has historically focused on reinvesting its earnings into content production, international expansion, and platform innovation rather than distributing profits to shareholders. This reinvestment has supported Netflix’s strong growth and leadership in the streaming industry.

What is the forecast for Netflix stock in 2025, 2026, and 2027?

Based on the latest price of $1,185.39, the projected values are approximately $1,541 at the end of 2025, $1,778 at the end of 2026, and $2,370 at the end of 2027. Netflix’s ongoing expansion into advertising, international markets, and gaming, combined with a robust content pipeline, supports strong momentum for future growth.

Should I sell my Netflix shares?

Holding onto your Netflix shares may be a prudent choice. Netflix continues to outperform expectations, posting robust financial results and capitalizing on subscriber growth and diversified revenue streams. Its strong brand, innovation track record, and leadership in streaming contribute to its long-term potential, making it attractive for investors aiming for sustainable growth.

How are capital gains from Netflix stock taxed for investors in the Philippines?

Capital gains from selling Netflix shares, classified as foreign stocks, are subject to Philippine income tax and not the standard local Capital Gains Tax, which applies mainly to domestic shares. Profits must be declared in your annual income tax return, and there is generally no withholding tax for capital gains from US stocks, but brokerage or remittance fees may apply.

What is the latest dividend for Netflix stock?

Netflix does not currently pay a dividend. The company has historically focused on reinvesting its earnings into content production, international expansion, and platform innovation rather than distributing profits to shareholders. This reinvestment has supported Netflix’s strong growth and leadership in the streaming industry.

What is the forecast for Netflix stock in 2025, 2026, and 2027?

Based on the latest price of $1,185.39, the projected values are approximately $1,541 at the end of 2025, $1,778 at the end of 2026, and $2,370 at the end of 2027. Netflix’s ongoing expansion into advertising, international markets, and gaming, combined with a robust content pipeline, supports strong momentum for future growth.

Should I sell my Netflix shares?

Holding onto your Netflix shares may be a prudent choice. Netflix continues to outperform expectations, posting robust financial results and capitalizing on subscriber growth and diversified revenue streams. Its strong brand, innovation track record, and leadership in streaming contribute to its long-term potential, making it attractive for investors aiming for sustainable growth.

How are capital gains from Netflix stock taxed for investors in the Philippines?

Capital gains from selling Netflix shares, classified as foreign stocks, are subject to Philippine income tax and not the standard local Capital Gains Tax, which applies mainly to domestic shares. Profits must be declared in your annual income tax return, and there is generally no withholding tax for capital gains from US stocks, but brokerage or remittance fees may apply.

P. Laurore
P. Laurore
Finance expert
HelloSafe
Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.

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