Is Buying Alibaba Stock a Good Move for Filipinos in 2025?

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At HelloSafe, our expert has been tracking the performance of Alibaba Group for over three years. Every month, hundreds of thousands of users in the Philippines trust us to analyze market trends and identify the best investment opportunities. Our analyses are provided for informational purposes and do not constitute investment advice. In accordance with our ethical charter, we have never been, and will never be, compensated by Alibaba Group.

What is Alibaba Group?

The price of Alibaba Group stock

The price of Alibaba Group stock is declining this week. The current price is $104.08, down $3.91 (3.62%) over the last 24 hours and 8.69% lower for the week. Alibaba Group has a market capitalization of $250.69 billion, with an average three-month volume of 16.08 million shares. The stock’s price-to-earnings (P/E) ratio stands at 14.0, it offers a dividend yield of around 1.0%, and has a low beta of 0.21, indicating lower-than-average volatility. This presents opportunities for investors who favor stability but should be balanced with attention to the current market sentiment.

Our Full Analysis of the Alibaba Group Stock

After examining Alibaba Group’s most recent financial results and tracking its share price over the past three years, our comprehensive analysis leverages multiple data points—covering financial indicators, technical signals, market conditions, and sector rivals—using our proprietary algorithms. The result: a clear, multidimensional picture of where Alibaba Group stands today and why it merits renewed attention. So, why might Alibaba Group stock once again become a strategic entry point into the Asian technology and e-commerce sector in 2025?

Recent performance and market context

Alibaba Group’s stock, listed on the NYSE under the ticker BABA, is currently trading at $104.08. In the short term, the price has declined by 3.62% over the last 24 hours and by 8.69% over the last week. Yet, the bigger picture reveals a powerful rebound, with the stock climbing 24.35% over six months and an impressive 41.59% year-on-year. These bullish long-term gains are a result of effective restructuring, a successful leadership transition to CEO Eddie Wu, and decisive moves to adapt to new market realities. Globally, the technology and e-commerce sectors are experiencing renewed momentum, supported by Asia’s rapid digitalization, pro-growth policies in China, and an increasingly upbeat attitude toward technology giants across the region—including the Philippines, where digital commerce and adoption are setting new records.

Technical analysis

From a technical perspective, Alibaba Group’s stock is presenting clear signals of a potential recovery. The Relative Strength Index (RSI) has recently dipped to the 24–37 range, entering oversold territory—historically a precursor for price reversals and renewed buying interest. The MACD, although currently negative, is approaching a pivot zone where turnarounds often occur. Key moving averages, such as the 20-day, 50-day, and 100-day, currently indicate short-term caution, all resting above the stock’s current price; yet, the broader trend on the 6- and 12-month horizons suggests that a technical floor is in place between $100 and $103. Importantly, these support levels have been tested multiple times and held, indicating robust market conviction. Given recent overselling and the strong underlying fundamentals, short- to medium-term momentum appears primed for improvement—especially as global investors rotate back into value-rich technology stocks.

Fundamental analysis

The fundamental case for Alibaba Group stands out within the global tech universe. Quarterly revenue in Q1 2025 grew by 4% year-on-year to RMB 243.2 billion, overcoming a challenging consumer backdrop and competitive headwinds. Profitability remains robust, with EBITDA at RMB 45 billion, and earnings per share even slightly surpassing analyst estimates at $1.75. Perhaps the most impactful driver is valuation: Alibaba’s forward P/E ratio between 13.9 and 14.4 places it well below both international and regional technology peers, offering an attractive entry for growth-oriented investors. Despite modest short-term pressure on net income (down 29% YOY), management efficiently executed cost discipline and re-focused investments on core cloud, AI, and digital commerce initiatives.

• Market leadership in China’s e-commerce (via Taobao and Tmall)
• Explosive growth and potential in cloud computing (Alibaba Cloud)
• Rapid scaling in financial technology, logistics, and digital payments
• Ongoing AI innovation, including recent restructuring to boost AI and cloud competitiveness
• Proven adaptability to evolving regulations and tough competition

This blend of innovation, unrivaled market share, and a globally recognized brand underscores Alibaba Group’s durable growth prospects—especially as the company pivots toward profitable expansion in cloud and enterprise services.

Volume and liquidity

Trading volumes have been consistently strong, with a three-month average daily volume of 16.08 million shares—supporting deep market liquidity and reflecting high investor confidence. The company’s massive public float and substantial institutional ownership facilitate efficient price discovery and minimize risks of illiquidity or sharp, manipulated price swings. For investors in the Philippines and Southeast Asia, this level of liquidity is a distinct advantage, making entry and exit seamless—whether for retail traders or professional portfolio managers.

Catalysts and positive outlook

• Cloud and AI expansion: Rapid cloud growth is fueled by surging AI-driven demand, with Alibaba investing heavily in advanced infrastructure and data centers across Asia.
• Operational restructuring: Recent divisional reorganization aligns the business for faster, more focused innovation—especially in AI, logistics, and digital finance.
• Regulatory clarity: Signs of stabilization in Chinese regulatory oversight and cautious encouragement of technology’s role in economic growth have improved sentiment.
• Fresh capital infusion: A recent $1.53 billion bond issuance demonstrates Alibaba’s capacity to raise capital for strategic initiatives and targeted M&A.
• Shareholder returns: The stock now offers a dividend yield approaching 1.0%—unusual for Chinese tech, expanding its appeal to institutional and income-focused investors.
• Macro support: China’s pro-consumption policies, expanding middle class, and digital transformation drive enduring demand for Alibaba’s platforms.

Outside China, Alibaba Group maintains robust growth through international e-commerce, logistics, and technology services, making it a critical global player as companies expand into Southeast Asia and beyond.

Investment strategies

Short-term investors may find attractive risk/reward positioning as Alibaba Group’s share price tests strong technical support in the $100–$104 range—historically a zone for price stabilization and recovery. Aggressive traders could target a rebound towards key resistance levels ($118–$148) in anticipation of any positive catalyst—be it earnings beats, new product launches, or favorable macro news.

For medium-term investors, accumulating shares during periods of technical weakness, such as current oversold conditions, may provide superior upside as the stock normalizes and heads toward consensus analyst targets, which range from $154 to $166 (implying +48% to +59% potential).

Long-term investors, meanwhile, should focus on Alibaba Group’s core strengths—dominance in Chinese e-commerce, expansion in high-growth cloud markets, robust cash flow, and relentless AI-driven innovation. Strategic allocation now may benefit from compounding gains as regulatory risks subside and Asia’s digital economy matures, directly benefiting portfolios that seek both growth and diversification.

Is it the right time to buy Alibaba Group?

Alibaba Group’s stock seems to represent an excellent opportunity in 2025. The fundamentals justify renewed interest: resilient revenue growth, a strong and diversified business model, undervalued pricing relative to global tech peers, and visible progress toward higher efficiency and sustainable profitability. The technical backdrop, while recently negative, is actually constructive for those seeking value entry—especially with current prices holding key support and momentum signals beginning to turn. With its leadership in e-commerce, ambitious expansion in cloud and AI, discipline in corporate transformation, and a new dividend policy, Alibaba Group may well be entering a new bullish phase.

For Philippine investors seeking global exposure, structural growth, and a clear path to long-term value creation, Alibaba Group stands out as an innovative, liquid, and fundamentally attractive option. As Asia’s digitalization accelerates, this stock merits serious consideration for investors focused on tomorrow’s leading trends and opportunities.

How to buy Alibaba Group stock in the Philippines?

Buying Alibaba Group stock online is straightforward and secure for investors in the Philippines when using a regulated broker. You can choose two main ways: spot buying, where you directly own shares, or trading via CFDs (Contracts for Difference) that let you use leverage and trade price movements. Both approaches have their advantages and are widely available through most brokers. For guidance on which broker offers the most competitive fees and services, please refer to our broker comparison tool further down the page.

Spot buying

A cash or spot purchase of Alibaba Group stock means you become a direct shareholder and benefit from price changes and any potential dividends. Filipino investors typically face a flat commission per order, around $5–$10 (converted as needed).

Gain scenario

If the Alibaba Group share price is $104.08, you can buy around 9 shares with a $1,000 stake, including a brokerage fee of around $5.

If the share price rises by 10%, your shares are now worth $1,100.

Result: +$100 gross gain, i.e. +10% on your investment.

Trading via CFD

CFD trading on Alibaba Group shares lets you profit from rising or falling prices without owning the actual shares. Fees include the spread (difference between buying and selling prices) and overnight financing if you hold the position for more than a day.

CFD Position Gain Scenario with Leverage

You open a CFD position on Alibaba Group shares, with 5x leverage. This gives you a market exposure of $5,000.

✔️ Gain scenario: If the stock rises by 8%, your position gains 8% × 5 = 40%. Result: +$400 gain, on a bet of $1,000 (excluding fees).

Final advice

Before investing, always compare the fees, conditions, and support offered by each broker. The best method—whether spot buying or CFDs—depends on your financial objectives and risk tolerance. Use our broker comparison tool further down the page to confidently choose the most suitable way to invest in Alibaba Group.

Our 7 tips for buying Alibaba Group stock

The latest news about Alibaba Group

Alibaba Group’s cloud expansion in Southeast Asia remains a core growth driver benefiting Philippine businesses. The company’s recent capital raise of $1.53 billion is dedicated to boosting regional cloud infrastructure, including new data center investments across Asia. Philippine enterprises continue to leverage Alibaba Cloud for digital transformation, supporting local fintech innovation, e-commerce platforms, and government digital services.

Latest financial results show continued growth and operational efficiency, with earnings surpassing analyst expectations. In its most recent quarter, Alibaba Group reported revenue of RMB 243.2 billion, up 4% year-on-year, and delivered earnings per share of $1.75, slightly above market consensus. Cost management, particularly in logistics and core e-commerce, has led to improved margins despite a challenging environment.

The Philippine e-commerce sector benefits from Alibaba Group’s role behind Lazada and cross-border transaction capabilities. As Lazada’s parent company, Alibaba Group’s ongoing investments in AI, logistics, and payment solutions directly enhance the user experience and regional marketplace competitiveness. This supports the growing popularity of online shopping and digital payments among Filipino consumers and SMEs.

Strong analyst sentiment and upward price targets reflect confidence in Alibaba Group’s outlook despite recent market volatility. The current consensus price target ranges from $154 to $166, implying significant upside from current levels. Analysts cite robust fundamentals, structural leadership in technology, and rapid growth in cloud and AI services as key reasons for optimism.

China’s supportive monetary policy and increased local consumption are positive tailwinds for Alibaba Group and partners in PH. With Beijing’s expansionary policy fueling consumer spending, Alibaba Group’s cross-border sellers and logistics networks, including Philippine partners, are set to benefit from rising demand and a more favorable operating environment for regional e-commerce growth.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.